Skip to content

About Us

Polished Diamonds is a New Zealand company owned and operated by 6th generation Kiwis. We trace our Jewellery business back to 1969 and the Birmingham and Hatton Garden Jewellery Quarter in London – UK. Our founder Daniel Joines was working in corporate banking based in London. He was so impressed with his engagement ring experience that he purchased the company and transitioned it to New Zealand. The goal was a first-class business focused on customer experience and the best fine jewellery at excellent value.  We introduced architectural Computer-Aided Design in 2003 to create the most accurate diamond rings and fine jewellery to achieve this goal. At the same time, we were early adopters of using 3D printing to create a wax replica of each ring and cast these into Platinum or Gold. The completed item is then lovingly hand finished by our team of master goldsmiths.  The marriage of cutting-edge technology and traditional jewellery craftspeople results in a high-quality and expert item that is backed with a lifetime guarantee on our workmanship. We were awarded “Best Retail” at the business awards and also “Best Wedding Jewellery Design”, and with over 10,000 satisfied customers and physical stores to visit in Auckland, Wellington and Christchurch; therefore we are now the best choice for Engagement, Wedding and Occasional fine jewellery in New Zealand. Contact our friendly team and explore the options – we would love to work with you and create your ideal Diamond Engagement Ring or Fine Jewellery Item.